Where Fitness is a Lifestyle
About Us
Founded in 2003 by Marco Borges, Exercise Physiologist and New York Times Best Selling Author.
Move Fitness was created out of a selfish desire to create a wellness experience that did not exist.
After opening the first Spinning studio in FL, Marco noticed that his 360 approach to wellness was redefining the norm of fitness and Move Fitness Concepts was born.
Our mission is to empower every person on the planet to live their best life.
Inspiring Wellness
We combine cutting-edge design with wellness expertise to create one-of-a-kind, innovative concepts that inspire movement and foster optimum wellness.
1. CONSULT
We'll leverage our expertise as we come up with a plan for YOUR perfect wellness component.
2. DESIGN
Perfect design begins with a deep understanding of wellness, the latest trends and most importantly, the intended user.
3. BUILD
30 years of building wellness is our super power. From ground up to renovations, we've done it all.
4. MANAGE
Delight is in the details. We aim to delight on a daily basis which is only possible through an obsessive attention to detail.
Wellness Industry
The definition of Wellness has changed
In the minds of consumers, “wellness” now encompasses a whole lot more than just being in shape. It’s reducing stress. It’s finding a sense of community and belonging. It spans mental, physical, and spiritual dimensions—and consumers actually prioritized mental wellness above them all.
77%
say being physically active helps their mental health
78%
say wellness is more important than ever!
Consumers realize wellness isn’t comprised of fitness alone—when asked to rate the dimensions most important to their overall wellness routines, they said:
1
Mental
Wellness
3
Spiritual
Wellness
2
Physical
Wellness
A strong majority of people also prefer a fitness studio or gym with a variety of workouts available— with men citing it as slightly more influential than women (69% versus 64%).*
WOMEN
64%
MEN
69%
Consult
We'll leverage our expertise as we come up with a plan for YOUR perfect wellness component.
PHASE 1
We'll learn all about your intended audience / user base.
PHASE 2
We'll provide the perfect plan for your renovation or completely new wellness experience.
PHASE 3
Our team is your team. We execute on the plan for you or simply hand it off for your team to implement.
Design
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Perfect design begins with a deep understanding of wellness, the latest trends and most importantly, the intended user.
Perfect design begins with a deep understanding of wellness, the latest trends and most importantly, the intended user.
We fuse all of this and couple it with our 30+ years experience designing, building and managing wellness.
You'll receive a one-of-a-kind design for a unique experience like no other.
Build
30 years of building wellness is our super power. From ground up to renovations, we've done it all. Whether you have an existing facility that needs a little love or are working on a completely new project and need a lot of guidance... We're your team.
FROM PLANS
We'll learn all about your intended audience / user base.
TO CONSTRUCTION
We'll provide the perfect plan for your renovation or completely new wellness experience.
Manage
An idea is only as good as its execution.
We live to bring ideas to life through a relentless pursuit of perfect execution. It all begins with a great plan and an obsessive attention to detail.
We create standards for operating everything from open to close and leave no detail to chance.
Our approach to programming classes and services begins and ends with the user.
In many instances revenue is a must. As owner / operators for over 30 years, we bring a unique approach to profitability.
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OPERATIONS
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FITNESS PROGRAMMING
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SPA SERVICES
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MEMBER COMMUNITY
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REVENUE FOR ASSOCIATIONS
Previous Work
It all began in 1994 when Marco launched the first ever Spinning Studio in Florida (M Cycle) which redefined fitness / wellness and soon became an industry leader. Marco's passion only grew which led him to becoming a New York Times Best Selling Author (4 books) and continuing to share his vision of health through Move Fitness.
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